Longchamp reveals the bold new identity of its iconic New York flagship, La Maison Unique. In a creative partnership with renowned designer Thomas Heatherwick, the space has been transformed into a striking expression of Longchamp’s spirited heritage fused with a contemporary design ethos. The result is a vibrant and immersive hub where innovation, emotion, and creative energy come together.
We teamed up with Longchamp to craft a 360° journey through the store, inviting visitors to explore every detail of the space. From its architectural storytelling to signature elements like the iconic green staircase, each corner celebrates the unique essence of Longchamp’s legacy.
La Maison Unique
132 Spring Street, New York
Creative Direction @longchamp
DOP & Editor @itsnathanagain
Creative Content @sheriff.projects @ultramotion.studio
#sheriffprojects #ultramotion