Charlotte Rutherford

CHARLOTTE RUTHERFORD

[SN37]

LIL NAS X "MONTERO", ALBUM COVER

Charlotte Rutherford is an English director, photographer, and creative director based in Los Angeles.

LIL NAS X "MONTERO"

GRIMES

MICHAELA STARK for DOCUMENT

MICHAELA STARK for DOCUMENT

PAPER

Charlotte Rutherford's work is dreamy, hyper-pop and lighthearted. She draws inspiration from the digital realm and social media for an aesthetic that is free and forward thinking.

DORIAN ELECTRA for METAL

WILLOW SMITH for CAMILA CABELLO'S “PSYCHOFREAK''

NOAH CENTINO for THE RECRUIT, NETFLIX

KATE HUDSON for NETFLIX QUEUE

GABRIETTE for WONDERLAND

Charlotte’s technical fluency, combined with her fantastical references, elevates her images and films beyond the borders of reality — allowing her work to exist in the space between the surreal and super-real.

SHENYENG ALBUM "ALPHA"

MICHAELA STARK for DOCUMENT

LIL NAS X "MONTERO"

LIL NAS  X "SUN GOES DOWN"

SPICE

CAMILLA CABELLO MUSIC VIDEO "HASTA LOS DIENTES"

This disruptive aesthetic has been recognized by the world’s best publications, brands and personalities from Numéro, Playboy and Purple to Savage x Fenty, Adidas, Perrier.

RINA SAWAYAMA for NME, COVER

KING KONG

SYDNEY SWEENEY for BRITISH GQ

TUNG TIED FEATURING RICO NASTY

BYREDO

GIGI HARI

Charlotte has collaborated with music artists including Grimes, Lil Nas X and Camila Cabello.

RYAN DESTINY for WONDERLAND

TRIPPIE REDD

AVA MAX

CAMILA CABELLO

LUZ PAVON for WONDERLAND

ISAMAYA BEAUTY

“I obsess over people who are just doing their thing, totally sincerely, whether it's something cool or weird or boring to everyone else.”

RIHANNA for SAVAGE

COYLE RAY for PAPER

JAZZELLE for YVES.2C

KING KONG

COILE RAY for PAPER

HALSEY for ABOUT FACE BEAUTY

Charlotte Rutherford was the recepient of the BEAUTY MOTION AWARD at The Agents Club Awards '22 for her film for ABOUT FACE BEAUTY.

ABOUT FACE BEAUTY

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